I think if you are a creative person you most likely do your best work when you are with your materials, possibly some music and no one else. Contrary to a few YouTube watchers out there that think I “Yackity-yack” too much (a direct quote) I’m a total intravert and I know this is how I like to work. In fact, I think that is why I enjoy painting so much is because it is a mental escape from everything happening in the real world.
The contrary part of starting a business is that the actual business-side is completely the job for an extrovert. Yea? It’s really tricky. I’m sure I’ve told you this story before, but when I used to work at my architectural/design firm I would catch the Principal-in-Charge back at his drafting table some afternoons. I actually felt bad for him because despite his climb to principal, he was also climbing away from the actual design process. It’s a hard irony.
I’ve had lots of people with their own businesses say that they love what they do, but have a difficult time marketing. It is hard and honestly it takes up just as much time as creating. You need to watch what the standard is, learn from others and you need back up.
Presenting certainly does not come naturally to me, but what I hope comes through is my love of creativity.
I know my kids see my excitement. Love my tributes in Crayola.
Advertising, logo, sponsorship, writing, presenting, putting yourself out there, etc. It’s the extroverted part of your business and it’s the difference between just creating and creating & selling. But, no matter how far you come and if you get to the point where you hire others to do your craft for you – never step too far away from the drafting table. It’s too much fun.